AI-Powered Marketing Specialist Certificate

AI-Powered Marketing Specialist Certificate

A practical professional pathway that develops job-relevant capability in AI-Powered Marketing through guided learning, applied exercises and a portfolio-ready capstone.
367 Students
5 Lectures
Dr. Mohamed Elfiky
Dr. Mohamed Elfiky

Instructor

About This Course

The AI-Powered Marketing Specialist Certificate is a structured learning experience focused on customer acquisition, brand growth and measurable digital performance. Participants progress from essential concepts to applied practice, strategy and a capstone assignment designed around realistic professional situations.


TARGET AUDIENCE: Professionals seeking advancement, graduates building employability, career changers, entrepreneurs and organisations developing capability in AI-Powered Marketing.


WHAT YOU WILL LEARN: Explain the essential principles and professional vocabulary of AI-Powered Marketing; Use appropriate tools, frameworks and workflows for AI-Powered Marketing; Apply the discipline to realistic organisational challenges; Evaluate quality, risk, ethics and performance; Produce and present a practical capstone aligned with professional standards.


PROGRAMME OBJECTIVES: Build confident, workplace-ready capability in AI-Powered Marketing; Connect theory to practical business application; Support measurable improvement through structured methods; Develop evidence of learning through an assessed capstone.


PROGRAMME OUTCOMES: A structured understanding of AI-Powered Marketing; A repeatable professional workflow; A portfolio-ready project or implementation plan; An ALFADEX Academy certificate of completion after meeting requirements.


EXPECTED UAE SALARY BENCHMARK: Roles related to this pathway may commonly sit around AED 9,000–28,000 per month depending on role, experience, employer and demonstrated capability. This is an indicative planning range, not a promise that completion alone will produce a specific salary.


INDUSTRIES: e-commerce, hospitality, real estate, education, retail, media and agencies.


Requirements

No formal prerequisite. Professional experience or familiarity with the subject will support faster application of the learning.
Requirements

FAQ

Check the frequently asked questions about this course.

Who is this programme designed for?
It is designed for professionals, graduates, career changers and team members who want practical capability in AI-Powered Marketing.
Do I need previous experience?
Most participants can begin with basic professional and digital literacy. Any recommended experience is described in the prerequisites.
Will I receive a certificate?
Yes. Participants who complete the required learning activities and assessment receive an ALFADEX Academy certificate of completion for this programme.
Is the programme practical?
Yes. The pathway includes guided exercises, business scenarios and a capstone deliverable that can support a professional portfolio.
Does the certificate guarantee a job or salary?
No. Employment and compensation depend on experience, role, employer, location and demonstrated capability. Salary figures are planning benchmarks only, not guarantees.
Dr. Mohamed Elfiky
Dr. Mohamed Elfiky
9 Courses
0 Students
Dr. Mohamed Elfiky holds a PhD in Marketing and brings more than 17 years of professional experience across digital marketing, real estate, healthcare, e-commerce, hospitality, and educational institutions. A digital marketing enthusiast since 2002, Dr. Elfiky combines strategic marketing expertise with advanced AI adoption to transform how businesses communicate, create content, and grow. He integrates artificial intelligence across digital marketing, content creation, filmmaking, video production, business automation, and education, leveraging platforms such as ChatGPT, Microsoft Copilot, Claude, Manus, Higgsfield, and other emerging AI technologies. His expertise spans performance marketing, paid ...
Curriculum Overview

This course includes 5 modules, 5 lessons, and 8:00 hours of materials.

Foundations of AI-Powered Marketing
1 Parts | 1:30 Hours
Foundations of AI-Powered Marketing

• Core concepts and terminology in AI-Powered Marketing
• Current professional applications
• Ethics, quality and responsible practice

Start Date 8/12/2026 | 09:00 pm
Duration 90 Minutes
Tools and Methods for AI-Powered Marketing
1 Parts | 1:45 Hours
Tools and Methods for AI-Powered Marketing

• Essential tools and workflows
• Framework selection and setup
• Guided practical exercises

Start Date 10/12/2026 | 09:00 pm
Duration 105 Minutes
Applied AI-Powered Marketing Practice
1 Parts | 1:30 Hours
Applied AI-Powered Marketing Practice

• Real-world scenarios
• Structured problem-solving
• Quality review and optimisation

Start Date 15/12/2026 | 09:00 pm
Duration 90 Minutes
Strategy, Governance and Performance
1 Parts | 1:45 Hours
Strategy, Governance and Performance

• Implementation planning
• Risk, governance and stakeholder considerations
• Metrics and continuous improvement

Start Date 17/12/2026 | 09:00 pm
Duration 105 Minutes
Capstone: AI-Powered Marketing in Action
1 Parts | 1:30 Hours
Capstone: AI-Powered Marketing in Action

• End-to-end professional project
• Portfolio-ready deliverable
• Assessment and personal action plan

Start Date 22/12/2026 | 09:00 pm
Duration 90 Minutes
Certificates
1 Parts
Course Certificate
Course Certificate
If you pass all the lessons in this course, you will receive this certificate.
Type Course Certificate
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AI-Powered Marketing Specialist Certificate
$355

This Course Includes

Official Certificate
Instructor Support

Course Specifications

Start Date
8/12/2026 | 09:00 pm
Sections
5
Lessons
5
Capacity
Unlimited
Duration
8:00 Hours
Students
367
Created Date
11/10/2026
Updated Date
11/10/2026
Dr. Mohamed Elfiky

PhD in Marketing | Digital Growth Strategist

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AI-Powered Marketing Specialist Certificate
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AI-Powered Marketing Specialist Certificate